Monday, March 23, 2020
Stock Analysis free essay sample
This section of my analysis includes descriptive statistics, charts, tables, correlation analysis, ration analysis and financial statement analysis during the period of which the data is collected. Moreover, Iââ¬â¢ve tried to align the numerical data to the practical events and consequences that Iââ¬â¢ve been studying during the period, which might help to make better evaluation. Descriptive Statistics and Financial Analysis From January 18-th to March 2-nd the stock has been growing constantly from 427USD to 544USD (average), and the difference between the mean and median for this period is relatively low which is a good indication. The core of the Appleââ¬â¢s operation is the innovation based new products, but the newly introduced IPAD did not satisfy the customerââ¬â¢s and expertsââ¬â¢ expectation. On the 13-th of February their stock price exceeded 500USD for the first time. Financial Statement Analysis Financial Statements analyzed for this assignment includes Unaudited Consolidated Condensed Balance Sheet, Statement of Cash Flow and Income Statement that are downloaded from http://investor. We will write a custom essay sample on Stock Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page apple. com/financials. cfm. (APPENDIX II) In January 18, 2011, Apple announced financial results for its fiscal 2011 first quarter ended December 25, 2010. The Company posted record revenue of $26. 74 billion and record net quarterly profit of $6 billion, or $6. 43 per diluted share. These results compare to revenue of $15. 68 billion and net quarterly profit of $3. 38 billion, or $3. 67 per diluted share, in the year-ago quarter. Gross margin was 38. 5 percent compared to 40. 9 percent in the year-ago quarter. International sales accounted for 62 percent of the quarterââ¬â¢s revenue. Combining the financial statement numbers with the real number of devices and laptops they sold, would give clear understanding of how they generate the revenue and what is the basis of the growth. Apple sold 4. 13 million Macs during the quarter, a 23 percent unit increase over the year-ago quarter. The Company sold 16. 24 million iPhones in the quarter, representing 86 percent unit growth over the year-ago quarter. Apple sold 19. 45 million iPods during the quarter, representing a seven percent unit decline from the year-ago quarter. The Company also sold 7. 33 million iPads during the quarter. Their total liabilities is 3 times less than their total assets which indicates how healthy their operations is. Ratio Analysis This section will include financial ratio analysis for Apple as well as provide forecasted financial statements for the upcoming ten years. The ratios will supply the overall profitability, liquidity (short-term solvency), and capital structure (long-term solvency) for Apple. The major purpose of using financial data in ratio form is making the results comparable across firms and over time by controlling for size. After computing the selected ratios, we will be able to compare Apple to its top competitors within the technology industry, and against the overall industry average. Analysis of these ratios is important to numerous parties, but for our purposes, it will provide information not so easily derived or transparent in the financial statements. According to Appendix III, their inventory turn-over ration is 67. 4, which measures the inventory management efficiency of their business. The ratio is relatively high which may result in loss of sales due to inventory shortage which does not often happen for Apple Inc. But based on the circumstances related to the Foxxconn, inventory shortage may face the corporation. Risk Analysis Looking at the data Iââ¬â¢ve collected for this assignment, Iââ¬â¢d definitely say that Apple stock is well work to purchase. But there were ups and downs until their stock finally reached 500 for the very first time. There was a lot to do with leadership that defines the path of the company which makes it distinguished from the others. For trading purposes, Apple stock would definitely increase to the certain point in the next couple of months but after that It might stabilize. But for investors Apple Inc. is still the best innovative IT company in the world. The reason why stock rate might stabilize is that newly introduced IPAD and IPHONE didnââ¬â¢t satisfy customersââ¬â¢ and experts expectation for one step ahead innovation. So there is a clear doubt that how many people would replace their IPHONE 4 and IPAD 2 to the newly presented products with almost the same features. In addition their BETA rate is 1. 04 on average which is lower than Appleââ¬â¢s main competitors Samsung, Sony or Dell. And it clearly has better ratios and other financial facts compared to those. So Apple Incââ¬â¢s stock is not risk free, but would be a good investment just for a certain period of time. Conclusion The most interesting thing about Apple is how they are very innovative and early adapters. Apple is usually the first company to come out with a new product line before anyone else. This is very risky but it is one of their main characteristics. A large portion of Appleââ¬â¢s fate comes from cash flow and professional trading activity that are directly attached to their product sales. As long as they apply innovative technologies in their products and make sure their products satisfies customersââ¬â¢ demand they would still be on the top of the industry. Appendixes
Friday, March 6, 2020
Fogdog Essay Example
Fogdog Essay Example Fogdog Essay Fogdog Essay Donna De Verona represented women, but there Is no Information about her contribution to the company aside from her probable media connections. Id rather recommend inviting to the board more outside directors to make the decision-making process unbiased and transparent. The separation of the roles of the Chairman and CEO is one more condition that I would remain unchanged. The dominance of venture capitalist Investors has turned to be a complete failure for the company. As, on the one hand, they were passive and not willing to participate in strategic management. Investors dont take responsibility for the companys operations, they are merely participate in the profits. Venture capitalists were over-committed In terms of the number of board seats they held, which limited the amount of time they could spend with any one company [Case, p. 1 | On the other hand, when they faced the risk of losing capital and not reaching short-term profitability, they were not able to consider allowing the management team to proceed accomplishing their long-term plan, thus leading the company to the end of Its Independent existence. Its a Coos responsibility to nominate the board members, and shareholders have to appoint the nominees. So they equally can be blamed for the company not possessing the most effective board possible. : Moreover, Its a Tim Harrington fault n letting the board behave passively, as it was convenient for him to make strategic decisions practically alone. To draw the conclusion, to execute best practice board and composition It Is necessary to: Increase the number of outside directors (non-affiliated Leave the separation of Chairman and CEO; Reduce the number of PVC investors; Invite directors with extensive knowledge of product, of rapidly changing environment, with proved reputation and willingness to contribute to the long-term success of the company. . Two month before the crucial meeting it became clear for management team that there was not enough cash to achieve profitability: Fog needed an additional $15 million to $20 million. That was not possible due to the extremely tight financial environment for Internet companies at that time. [Case, p. 101 Tim Harrington and his team tried to work on the first option, determined by the board of directors, in order to save the company, wh ich included the amendment of Dustless model to conclave pronto TTY slung ten scans available. I nee consolable TN partnership with brick-and-mortar retailers as one of the ways out. One of the estates, I think, was the companys concentration on attracting capital. The CEO could have foreseen that challenging business climate would affect dramatically Fogs performance, and could put at least half of his forces to adopt to it. Besides this, as Ralph Sparks noticed, and I cant but agree with him, the operating expenses were too high, so that it was difficult for a company to show net income. Another mistake was in missing the opportunity to establish brick-and-mortar partnership, while the conditions were more favorable for Fog. Nevertheless, it can be said, hat Tim and his management team did a great work on revision of the Fogs business plan to amend it to reach profitability in the long run. Tim thought, that it was better to ask for forgiveness than beg for permission, because he didnt believe that anyone in the board besides him was able to make a substantive decision. He pretended to know the company and its needs best. He saw that the board lacks commitment and stimulus but, as a leader, made no attempt to correct the situation. As it was already mentioned, it seemed convenient to him to be responsible to make decision with no interference from the passive board. Thus if anything goes wrong he can ask for forgiveness, but he was self-confident and was sure that his direction is the right one. This overconfidence made harm to Fog, notwithstanding the fact, that Tim Harrington can be considered a respectable CEO. Moreover, the members didnt appreciate Times self-confidence in making decisions although his work was directed on a long-term success of a company. 3. As a venture capitalist Im interested to see the return of my investment. The long- term results about which CEO speaks every time are quite questionable and uncertain, as I see that the situation is getting worse every minute. And the evidence or it is the dramatically reduction of Fogs stock price from its $1 1 offering price per share in December, 1999, to less than $1 in the end of August. Concerning the financial environment affecting the Internet companies (and Fog is not the exception), it becomes too risky for a company to survive alone. I am quite anxious about shareholders interests, because as a board member, its my duty to make sure that nothing threatens their deserved benefit. It is too much obvious that it would be better to sell the company (and receive 0. 135 of a share of Global Sports common stock for each share [9]) rather that observe how it decays.
Tuesday, February 18, 2020
Competitive and Strategic Analysis Essay Example | Topics and Well Written Essays - 2500 words
Competitive and Strategic Analysis - Essay Example Answer 1(b) Home Depot is known for developing strategies based on the strategic management techniques and principles. Some of the important polices of Home Depot based on strategic management techniques are as follows: The product policies of the company are facilitated by merchandising transformation and development of portfolio strategy. These are triggered by innovation, value and assortment. The company has laid emphasis on interconnected retail strategy which provided seamless shopping opportunity to the customers. The sustainability integration system of Home Depot is a forum which reports measuring of the output produced and also highlights the wide range of sustainability options available for Home Depot (ââ¬Å"Employee Self-Serviceà (ESS)à Welcomeâ⬠). Answer 1(c) The mission of Home Depot is to provide excellent customer service by offering a diversified range of environment friendly innovative products and also advices customers on how to use the product to deriv e maximum advantages. Some of the important short and long term goals and objectives of Home Depot would be as follows: To bring an increase in the sales of the CFL light bulbs and the recharge batteries as they are easily recyclable. The company plans to increase the sales of the CFL bulbs from 1.6 to 3.0 million. The management of Home Depot plans to increase the sales growth by 2.0 to 2.5 percent in each store of each region. The major objective of this plan would be to increase the gross and operating margin expansion in each and every store. To increase the number of store layout by 2 percent in regions of Canada, America, Mexico and China and generate earnings more than 2.6 billion in each region during the tenure 2013 to 2014. Answer 2(a) The traditional roles of board of directors would be as follows: Active involvement and participation of the directors in decision making To check whether the accounting practices are being adhered according to the standards lay down by the accounting boards like International Financial Reporting Standard (IFRS) and International Accounting Standard Board (IASB). To ensure that the financial activities do comply with the Sarbanes Oxley act and other legal requirements. To be consulted in decision making related to matters like appointment of personnel, developing compensation system and also checking the work of the internal and external auditors (Fielding 110). Selecting the new personnel for board of directors (Fielding 200). Answer 2(b) Dealing with corporate governance issue requires the cooperation from the stakeholders, shareholders and the management. Corporate governance in Home Depot often deals with the frequent conflicts that arise in the meetings among the boards of directors and the management. The annual meetings often witness frequent conflicts that arise out of differences in opinion concerning managerial decision making. Presently, the management of Home Depot is trying to incorporate theories like sta keholder theory and Agency theory which focuses on the improvement in the relationship between boards of directors and the management. Home Depot is engaged in several community development activities which benefit the community, society and also increase the goodwill of the company. One of the most recent activities meant for the betterment for the entire
Monday, February 3, 2020
BRIEF OF CASE Essay Example | Topics and Well Written Essays - 250 words
BRIEF OF CASE - Essay Example The petitioner appeals but the Court of Special Appeals concludes that the Circuit courtââ¬â¢s decision in favor of the Bank is legally correct. FACTS: The plaintiff Jeff E. Messing sued the Bank of America in court for refusal of a cash withdrawal over the counter through a check drawn on the bank because of the bankââ¬â¢s Thumbprint Signature Program for non-customers. Under the Thumbprint Signature Program, a bank requests non-customer presenters of checks over the counter to place an ââ¬Ëââ¬Ëinklessââ¬â¢Ã¢â¬â¢ thumbprint or fingerprint on the face of the check as part of the identification process. HOLDING: à § 3-501b (2) and (3). (2)Upon demand of the person to whom presentment is made, the person making presentment must (1) exhibit the instrument, (2) give reasonable identification and, if presentment is made on behalf of another person reasonable evidence of authority to do so, and (3) sign a receipt on the instrument for any payment made or surrender the instrument if full payment is made. (3)Without dishonoring the instrument, the party to whom presentment is made may (1) return the instrument for lack of a necessary indorsement, or (2) refuse payment or acceptance for failure of the presentment to comply with the terms of the instrument, an agreement of the parties or other applicable law or rule. RATIONALE: The reduction of risk promotes the expansion of commercial practices, bringing to the conclusion the direction of à § 1-102 (2) (b) that a bankââ¬â¢s requirement of a thumbprint placed upon a check presented over the counter by a non-customer is
Sunday, January 26, 2020
Isadora Duncan And Modern Dance Drama Essay
Isadora Duncan And Modern Dance Drama Essay During twentieth century, there was a new dance form that was appearing in American, which was modern dance. It was to have a significant influence on the dance education. Modern dance has broken the rule of classical ballet. The theme of modern dance works might encompass Greek mythology; Ancient or modern poetry or other literary works; American folklore and legendry; major social issues; interpersonal relationships approached psychoanalytically; historical events; or, simply, abstract and lyrical works that had no theme or story line. (Kraus, Richard. Page, 114) Modern dance beginning with Isadora Duncan,(Kraus, Richard. Page, 112) she believed that dance should come from and be an expression of the spirit, inspired by nature; anything else was stilted and artificial. (Brown, Jean Morrison. Page, 7) Isadora Duncan was born in San Francisco, California in 1876. (Foster, Susan Leigh. Page, 116) Her family was artistic, her mother taught music, and young Isadora studied ballet. (Kraus, Richard. Page, 116) According to Richard Kraus, Isadora began to give dancing lessons at an early age. At the age of eighteen, she left for Chicago; Huang 2 then she gave concerts in New York at the Carnegie Hall in Greek vases and statuary. (Kraus, Richard. Page, 117) However, she soon broke away from the classic dance form, which did not suit her spirit. (Kraus, Richard. Page, 116) Isadora Duncan proclaimed a new era of dance beginning in 1903. (Foster, Susan Leigh. Page, 145) Her first appearance in Russia, in 1905, stimulated a controversy between the traditional balletomanes and critics and those who proposed reform of the ballet. (Kraus, Richard. Page, 117) Duncans choreographic vision did not depend as much on an understanding of Greek culture or mythology as on her conception of the Greeks ideas about the soul and the body. (Forster, Susan Leigh. Page, 145) She danced barefoot in simple, Greek tunics and scarves, and threw away the dancers costume, such as corsets, tutus, and ballet slippers at that period. Therefore, her performance was not in the sense of characterization and told a story. At that time, people took the Greek idea of perfection of body line, the gesture of classical ballet was limited and rigidly, such as feet turn out and arms holding position, controlling legs and turns in the air, or dancing on the pointes. Duncan reproached the classical ballerina with a false consciousness of the mechanical origin of movement that ballet was not only wrong about the body, it was unsyntactical, noncumulative, each action was an end, and no movement, pose or rhythm was successive or could be made to evolve succeeding action. (Kracauer, Siegfried. Page, 7) In nothing does Nature suggest jumps and breaks, there is between all the conditions of life a continuity or flow which the dancer must respect Huang 3 in his art, or else become a mannequin-outside nature and without true beauty (Brown, Jean Morrison. Page, 8) On the other way, Isadora Duncans movement found in nature, such simple action could influence her imagination to created steps. For example, she said: I was born by the sea, my first idea of movement of the dance, certainly came from the rhythm of the waves. (Brown, Jean Morrison. Page, 8) The majority of her picture shows, her dance movements were looks like quit simple and without brilliant dance technique, the arms were free flowing and extended, the gesture was freedom and no limited position. It was more a harmonious plasticity, swinging, swaying, flowing rhythms, with no marked dissonances, no little vibratory movements. (Constance, Garcia Barrio, Page, 19-22) Moreover, Duncans personal life was almost approach to her dance choreograph. Claiming she did not believe in marriage or monogamy. Duncan brought her feminist consciousness to the dance stage and introduced the soloist performance to dance audiences. For example her solo, Mother, illustrates how the play of idol and fetish becomes activated in the service of an essentialized female role. (Franko, Mark. Page, 10) Her efforts to reform the constricted movements of womens bodies in daily life and in theatrical self-display had meaning both externally for social life and internally for dance history. (Franko, Mark. Page, 2) She transferred the idea of a soul in physical form to the syllogism: female body equal to nature, nature equal to dance, therefore: female body equal to dance. Huang 4 (Franko, Mark. Page, 1 0) Duncans dancing presented woman as close to nature, emotion, and the unconscious while also enshrining nature in the solar plexus. (Franko, Mark. Page, 10) In my opinion, between ballet and modern dance, except gestures and movements different, there was another difference, which was performance stage. Palais Royal developed manner of the new Italian theater; it had an elevated stage on which the action took place at one end of the hall beneath a proscenium arch during 16 century. (Kraus, Richard. Page, 74) We can clearly see that ballet steps almost facing frontal since 16 century. This was easily for dancer only focus on one direction of audience, rather than on three sides of audience. That was why the dancers feet and leg became more and more turn out, instead of straight forward. Therefore, the performer separated from the audiences. On the contrast, the stage of modern dance could set something, sometimes the performer had interactive with audiences, audience could go on the stage, and saw the performer from difference direction. Maybe the dancer of modern dance does not care their back or bum facing to the audiences. Duncan on stage was notably austere; St. Denis often created opulent sets with sculptures and scenic backdrops to simulate exotic locales like Egypt or India. (Foster, Susan Leigh. Page 148) In conclusion, Isadora is known as the mother ofà modern dance, not only she found a new form of dance, but she also brought a new idea to dance movements. Her choreograph was expressing an inner feeling about life and without discipline, and Huang 5 provide an unlimited imagination space that dancers could find our own style and translate our own feeling and character to dance movement. Huang 6
Saturday, January 18, 2020
Annotated Bibliography for the Relations between Social Media and Corporations Essay
This article is inclined towards the influence and importance of social media as a strategic tool for communication for public and private owned corporations across the globe. Nevertheless, irrespective of the varied benefits that social media use, organizations still find it difficult to utilize its benefits because of some factors within organizations and how the operations of the said operations are carried out. This article reflects on a study that is keen on pointing out these conflicting factors within organizations and offering recommendations on how they can be remedied so that organizations can maximize on the use of social media as a communication tool efficiently. Davenport, Shaun W.; Bergman, M. Shawn, Bergman, Z. Jacqueline & Fearrington, E. Matthew: Twitter Versus Facebook: Exploring the role of narcissism in the motives and usage of different social media platforms. Computers in Human Behaviour: 32-(2014) 212-220. This article reflects on the research on the relationship between social networking sites (SNS) and narcissism through the lens of clear cut hypothesis analysis that is specific on only integral aspects of such research. In this case, Twitter and Facebook were accessed as the primary social networking sites with an inferred focus on their content generation as opposed to the commonly researched consumption of its content; this was in return related to as the precursor between narcissism and SNS usage. Motives for narcissism in both Facebook and Twitter were found to be varied considering that both SNSââ¬â¢s had different components for communication. Fischer, Eileen; Reuber, A. Rebecca; Online entrepreneurial communication: Mitigating uncertainty and increasing differentiation via Twitter Journal of Business Venturing -Vol: 29 (2014) 565-583 Fischer and Reuber sought to answer the question of whether or not online communication streams have any influence on human beings uncertainty reduction or enhancement of their differentiation. Through comparisons of data from eight firms that utilize Twitter as their organizational growth tool, qualitative methods were adopted to help in answering of this question. In essence and after assessment of these data, it is evident that firms that have an existent multidimensional stream of communication are more likely to influence the perceptions of the public about them. Leyland F. Pitt, Michael Parent, Peter G. Steyn, Pierre Berthon, and Arthur Money; The Social Media Release as a Corporate Communication Tool for Bloggers: IEEE Transactions on Professional Communication, Vol. 54, No. 2, June 2011 122-133. In this article, the study focuses on the influence social media release as a new communication tool influence on bloggers. An estimated 332 bloggers are used as respondents who respond on the influences of social media releases on their personal decisions of writing about a particular topic. From the study findings it is evident that bloggers thoughts is not only influenced by the use of SMRââ¬â¢s but also their decisions and thus fostering the ideal that SMR use has massive implications on communications of corporations. Wood, Lisa: Brands and brand equity: Definition and management; Management Decision Vol 38 No. 2 (2000) 662-669 Lisa Wood pens down an excellent piece suggesting the need for brand management as assets of organizations which can only be achieved through creating relationships between brand loyalty and value and linking the same to the accounting system of an organization. The article mainly circumvents around the issue of brand management as a tool of effective communication of a organizations equity. References Davenport, Shaun W.; Bergman, M. Shawn, Bergman, Z. Jacqueline & Fearrington, E. Matthew: Twitter Versus Facebook: Exploring the role of narcissism in the motives and usage of different social media platforms. Computers in Human Behaviour: 32-(2014) 212-220. Fischer, Eileen; Reuber, A. Rebecca; Online entrepreneurial communication: Mitigating uncertainty and increasing differentiation via Twitter Journal of Business Venturing -Vol: 29 (2014) 565-583 Leyland F. Pitt, Michael Parent, Peter G. Steyn, Pierre Berthon, and Arthur Money; The Social Media Release as a Corporate Communication Tool for Bloggers: IEEE Transactions on Professional Communication, Vol. 54, No. 2, June 2011 122-133. Macnamara, Jim; Zerfass, Ansgar: Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management: International Journal of Strategic Communication Vol. 6:No. 4, 287-308 Wood, Lisa: Brands and brand equity: Definition and management; Management Decision Vol 38 No. 2 (2000) 662-669 Source document
Friday, January 10, 2020
Compare three pre-20th Century poems about London Essay
I am going to compare three very different poems about London. The first poem is ââ¬ËLondonââ¬â¢ by William Blake, written around 1800. ââ¬ËUpon Westminster bridgeââ¬â¢ is the second poem , by William Wordsworth, again written around 1800. The third poem by Mary Ann Evans in the mid-19th century is called ââ¬ËIn a London drawing room.ââ¬â¢ William Blake was a man of strong opinions, he was a strange person who painted horrific art and walked around naked in his garden. He was a strict Christian and wrote hymns. People disliked him for his strange ideas and strong criticism of what he felt was wrong. William Wordsworth lived in the Lake District, and wrote poems about where he live; the countryside. Whilst visiting London he wrote a poem about what he could see from Westminster bridge. Mary Ann Evans lived in London she was a tomboy by the name of George Elliot. Her father was a vicar. She moved to London to live a more interesting life. Working for a printing company she realised how mistreated women were. The story behind ââ¬ËUpon Westminster bridgeââ¬â¢ is:- London looks very beautiful. Youââ¬â¢d be sad not to be impressed. Itââ¬â¢s about what Wordsworth sees from Westminster bridge. His theme is simple; He likes what he sees. London has a very different theme: William Blake lives in London and canââ¬â¢t stand it. The story is very simple the poet wanders through Londonââ¬â¢s streets thinking about what he sees. In a London drawing room also has a simple story; Mary Ann Evans is in a drawing room looking out into the street. Her theme is much more complex She talks about how London through this window is dull, grey and boring. When she says this she actually means thatââ¬â¢s how she feels inside and expresses it through her poetry. ââ¬ËUpon Westminster bridgeââ¬â¢ is a sonnet because it has fourteen lines praising Londonââ¬â¢s beauty, it has only one verse. It has a regular iambic rhythm all the way through: Giving the poem a joyful sound. There is no regular rhyming pattern but some lines rhyme. London uses quatrains which means it has four equal lines into four verses. London has a regular and joyful rhythm, which is ironic because of its sad message. The rhyming follows an ACBD pattern (ââ¬ËAââ¬â¢ rhymes with line ââ¬ËCââ¬â¢-ââ¬ËBââ¬â¢ rhymes with line ââ¬ËD.) ââ¬ËIn a London drawing roomââ¬â¢ has no verses, twenty lines which have each ten syllables in them. There is no regular rhythm, because of the regular enjambment. ââ¬Å"Cutting the sky with one long line of wall Like soled Fog: Far as the eye can stretch.â⬠The enjambment causes lines to run into each other. There is no rhyme a tall in the poem. There is a lot of figurative language in ââ¬ËUpon Westminster bridge.ââ¬â¢ ââ¬Å"wear The beauty of the morning; silent bare,â⬠This a personification because the city wears the beauty of the morning like a dress. ââ¬Å"The river glideth at his own sweet will:â⬠In line twelve names the river a ââ¬Ëheââ¬â¢. This poem has a lot of imagery, one of them mentions valley, rock and hill, putting the picture of the valleys, hills and rocks on the horizon. In a London drawing room too uses figurative language, ââ¬Å"The world seems one huge prison-house and court,â⬠this is a similar because the world seems to be like a prison-house. A metaphor would be, ââ¬Å"Cutting the sky with one long line of wall,â⬠this is calling the row of houses a wall cutting the sky. The figurative language in London are, ââ¬Å"The mind-forgââ¬â¢d manacles I hear.â⬠Means the people in London believe they are in manacles. The metaphor at the end of the third verse is about the old war soldiers begging outside wealthy houses, ââ¬Å"And the hapless soldierââ¬â¢s sigh Runs in blood down palace walls.â⬠In ââ¬ËUpon Westminster bridgeââ¬â¢ most of the ââ¬Ëplay on wordsââ¬â¢ are to keep the rhyme and rhythm in a pattern. London plays on words quiet a lot compared with Upon Westminster bridge. At the end of the first verse there is an element of alliteration, ââ¬Å"Marks of weakness. Marks of woe,â⬠woe is a much more powerful word to use than sad plus it alliterates with weakness. The second verse uses ââ¬Ëin everyâ⬠¦.ââ¬â¢ Four times to get the point that this is serious across more strongly. â⬠The mind-forgââ¬â¢d manacles I hear,â⬠is an alliteration of the letter ââ¬ËMââ¬â¢. On the last line, the last two words are marriage and hearse (car that carries a coffin) this is called juxtaposition; because marriage is associated with beginning and hearse is associated with the end they are opposites. This is an interesting way to end the poem. The only real play on words in ââ¬Ëin a London drawing roomââ¬â¢ was the last line because the three last words are the only positive words (colour, warmth and joy) in the whole poem but just before it says ââ¬Ëwith lowest rate ofââ¬â¢. So they might be positive but sheââ¬â¢s saying there is no colour, warmth or joy. I feel London is the most effective poem. This is because I like the irony in the rhythm and rhyme which sounds happy but its meaning is sad. I also like the Juxtaposition in the last line ââ¬ËMarriage hearseââ¬â¢. He uses clever words and sentences to put down London. I donââ¬â¢t like ââ¬ËIn a London drawing roomââ¬â¢ because it drags on so as to lose its meaning. ââ¬ËUpon Westminster bridgeââ¬â¢ I quite like because its cheerful but I still prefer the way ââ¬ËLondonââ¬â¢ is written because it uses good words and clever poetry.
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